Our mission is a kinder clean. Enhanced textile cleaning that improves the fabric of life because it takes better care of fabrics, the people who wear them, and the planet where we live. We are about delivering outstanding results with the gentlest, safest and most sustainable cleaning system possible.
The core values that drive us:
No matter what the problem, there is always a solution. A solution to the problem of dry cleaning without putting fabrics, people or the environment at risk. Solutions to the problems that dry cleaners, customers, garment makers and regulators face with traditional approaches to garment care. We seek solutions that replace risk with reward, conflict with common interest.
Nothing matters more than the capacity to endure and thrive. For people. For the planet. For business. It can be a delicate, difficult balance. With an informed, collaborative approach and responsible stewardship, sustainable fabric care is possible. With the right tools, dry cleaners can deliver sustainable fabric care profitably. We are inspired to lead the way.
Changing the paradigm means being the antidote to the status quo. It starts with the promise of a revitalizing clean, but it goes beyond that. We seek to continually set new standards for gentleness, effectiveness and sustainability in textile cleaning. We seek to put new ideas in motion to create advantage for customers, business and the environment. When we are doing it right we are reinventing fabric care.
Ours is a kinder clean. A clean that is pristine. But very different in the way that we achieve it. We hold ourselves accountable to staying ahead of the curve in our applied knowledge of clean technology, fabric care, consumer needs and industry best practices.
For too long, we have been trapped in a zero-sum game. The premise that to be effective, cleaning solutions must be harsh, on fabric or the environment, is yesterday's paradigm.
GreenEarth Cleaning cleans beautifully and without compromise. For the first time, people have a real choice.