Hospitality—A Sanitized & Sustainable Stay
This summer has actually felt like summer. And not just because of the sweltering heat either. Last year, we were all still at home twiddling our thumbs next to the A/C (a whole new definition to “long, hot summer”). But as vaccinations have become widely available and local economies have begun to reopen, we’ve been able to enjoy the best parts of the season again, and travel and hospitality companies are trying to keep up.
Over the past few months, we’ve seen a spike in in-person events, dining out, and namely, travel. Based on data from FlightAware, an aviation tracking service, the week of the 4th of July recorded an average of roughly 23,000 flights per day. While that’s still down from more than 28,000 average daily flights in 2019, it’s a 97.32% increase from 2020, which saw only 12,000. With the surge in airport traffic, hotel bookings are also on the rise. Marriott’s Q2 results show a worldwide occupancy of 51%, already a 13-point rise from the first three months of the year, according to a report from Travel Weekly.
These metrics are encouraging, to say the least, and display a road to recovery, yet it’s also important to remember that some habits we developed at the height of the pandemic are sticking around. People may be going all out on vacations after over a year stuck at home, but health and well-being remain top priorities. The cleaning and sanitization of surfaces and fabrics must go beyond the standards they were held to in 2019. Travelers expect a level of cleanliness that is both inviting and safe.
GreenEarth helps achieve just that. The hotels that use our system of care can feel good about not costing the planet while providing for the needs and peace of mind of their guests. GreenEarth, which replaces traditional dry cleaning petrochemicals with pure liquid silicone, is environmentally non-toxic and gentle on fabrics but cleans items thoroughly at temperatures that inactivate most bacteria and viruses. It sounds like a bit of a paradox—a process that truly cleans and is truly green—but we assure you it’s not. You just don’t need harsh and harmful chemicals to accomplish a pure clean. In fact, many of the world’s best-known brands in quality hospitality have made the choice to partner with a local GreenEarth cleaner or install compatible machinery in their own facilities, including Marriott, Hilton, Hyatt Regency, Montage, St. Regis, and Jumeirah Emirates Tower.
For more information about our work in the hospitality space and how we can help you improve your sustainability commitments, click here. Or to find a GreenEarth cleaner in your market, search our Store Locator.
By: Zarah Eads