Lapels Popping Up Everywhere

Lapels Popping Up Everywhere

There have been several news stories come across my desk in the last week or so, headline reading, “Lapels Opens New Location”. This is great new for the dry cleaning industy, and we are happy to see our friends at Lapels continuing to do great things! Here are a few stories on new Lapels locations.

When Islanders Greg and Megan Carroll decided to open a Lapels Dry Cleaning franchise in Vineyard Haven, they assumed it would fill a need for on-Island service. What they did not expect when the doors opened at their new State Road location on August 15 at Pine Village Shoppes was just how big the demand would be.

“I didn’t realize that it was going to be this big of a niche,” Megan Carroll said Friday. “We had an idea that it would be busy, but we didn’t expect to be as busy as it has been this past week.”

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The marketing efforts of dry cleaning businesses go something like this: We’re the greenest. No we’re the greenest. No, WE’RE the greenest.

And indeed, Wellesley’s newest dry cleaner, dubbed Lapels and located in the Wellesley plaza that includes Whole Foods, assures us that it is the greenest.

“Lapels has pioneered its eco-friendly dry cleaning experience over the past dozen years. Part of that effort includes a partnership agreement with GreenEarth®.

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HANOVER, MA and QATAR…Lapels Dry Cleaning, an innovative, environmentally friendly dry cleaning company headquartered in Hanover, Massachusetts, announced agreement with the Bani Hashim Trading Company to open 10 dry cleaning stores and one dry cleaning plant in Qatar. The initial dry cleaning plant will open in early 2016.

As part of the agreement, the Bani Hashim Trading Company will act as Lapels Dry Cleaning’s Master Franchisor in Qatar and will look to sell franchisee licenses in the country.

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