Sustainable Aftercare Business Briefing
By: Garry Knox
For several years, GreenEarth has been working either directly with retailers or alongside partners, to increase our awareness on the global aftercare stage. The aim being to get them to recommend our unique Sustainable aftercare process, either through care label artwork or via communications to their customers and employees.
GreenEarth® has done this by meeting with textile professionals, presenting to their teams or hosting technical visits to the U.K. GreenEarth® Master Licensor, Johnsons Cleaners. We are pleased to announce that GreenEarth® will be hosting its first ever business briefing on Garment and Textile Aftercare on 12th April, in London, England.
The seminar will be hosted by myself and the keynote speaker will be GreenEarth® President, Tim Maxwell.
Tim will be speaking about the evolution of GreenEarth® and how it contributes to the circular economy. Other areas being discussed in the session will be:
- Garment and Textile testing
- Care labelling
- Communication to Customers and Teams
- How sustainable aftercare can form part of any Sustainability strategy
- The role GreenEarth® plays in all areas of garment and textile care.
We will be joined on the day by representatives from Johnson Cleaners and SGS to talk about the role of GreenEarth® in garment rectification and observations on GreenEarth’s performance when carrying out garment testing for retailers and manufacturers.
Aimed at senior textile and suitability professionals, registration is free, and places can be reserved by booking through the GreenEarth® website.
Keeping your eye on the GreenEarth® social media activity for regular updates and an overview of the event itself.